Define one product promise and one shot
For a first test, make a product reveal rather than a complete commercial. A fictional ceramic desk lamp is a useful example: the shot needs to reveal its shape and warm light, not prove an unverified battery-life claim. Decide the intended placement and aspect ratio first. Write what must stay stable: product count, silhouette, finish, color and scale. A generation can look attractive and still be unsuitable for an advertisement if it changes a feature customers will receive.
Prepare a clean appearance image and a motion reference
Upload an image you own or have permission to use, with the product large enough to inspect. Remove competing objects from the brief instead of asking the model to guess which bottle or lamp matters. If you use a camera-reference video, select a continuous move whose perspective makes sense for the new object. Convert that clip to depth for free in the project when you want to reduce the original surface and background appearance cues. Depth is estimated spatial information, not a physically accurate model or an exact camera-path file.
A restrained prompt is easier to evaluate
Save a video prompt in Kivo and select the real references through @. State which reference controls design and which controls the camera. Describe one action, the lighting and what should remain unchanged. Avoid asking for product labels, slogans, several camera moves and scene changes in the first test. The names in this example are placeholders to replace with your selected assets. The prompt is an editable starting point, not a tested guarantee of a specific result.
Use @Lamp image for the exact silhouette, ceramic finish and warm cream color. Use @Depth camera only for a slow left-to-right camera arc. One desk lamp on a matte charcoal table, soft side light and a quiet dark background. The lamp stays still as its warm light gently brightens. Keep the same product shape and a single lamp for the whole shot. No scene change, new accessories, logos or on-screen text.
Reject defects before paying for the selected final
Use a small Draft batch and inspect the whole clip for changing product count, melting edges, an unstable base, inconsistent reflections and an unintended camera reversal. Do not approve only from the thumbnail. If the product shape changes, simplify the move or use a clearer appearance reference before trying more candidates. When a native Draft passes, produce the selected final through its task relationship; final production has a separate quote and must use a still-valid native draft. Inspect the original 1080p output again before publishing.
Add the exact claims and branding in your editor
Use your video editor to add approved logos, product names, prices, disclaimers and a call to action. Check safe areas for the intended platform and compare the final product shot with the actual item. If you generate voice or music, review pronunciation, timing and usage rights separately. Kivo credit packs are one-time purchases; paid video generation and free depth conversion are different tasks. Evaluate the cost of your full round of successful Drafts plus finals, not just the cheapest single candidate. No workflow guarantees advertising approval or sales.